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Understanding McLuhan
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09201_Field_TCGG T966.txt
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1996-04-10
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fixation of languages.
Print altered not only the spelling and grammar but the
accentuation and inflection of languages, and made “bad
grammar” possible.
The levelling of inflection and of wordplay became part of the
program of applied knowledge in the seventeenth century.
Print created national uniformity and government centralism,
but also individualism and opposition to government as
such.
Nobody ever made a grammatical error in a nonliterate society.
The reduction of the tactile qualities of life and language